VYRE would like to welcome financial group Glitnir as a new client. Glitnir group offers universal banking and financial services, and is a leading niche player in three global industry segments: seafood/food, sustainable energy, and offshore services vessels. Services include retail, corporate and investment banking, stock trade/brokerage and capital management.

Glitnir group has grown rapidly and successfully in recent years. It has operations in Iceland, Norway, Sweden, Denmark, Finland, the UK, Luxembourg, Russia, Canada and China and just recently opened up an US office in New York.

To maximise the effectiveness and efficiency of its marketing efforts, Glitnir needed to support its expansion with a powerful, coordinated brand. Glitnir therefore chose to invest in VYRE Unify to create a Brand Centre to manage its brand and achieve consistency as well as ensure quality in all of the company's communications.

The Glitnir Brand Centre covers everything from an explanation of its name and values, through to components of the identity, like colours and typography, as well as detailed examples of how to use the identity in different media.