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VYRE welcome Woolworths as new client

14.11.2007 17:27

VYRE would like to welcome Woolworths PLC as a new client.

 

Woolworths offers an extensive product range - from toys, clothing, and confectionary to home items and entertainment.  These are not only available in its over 800 UK stores, but also through its website, the Big Red Book and its in-store kiosks.

 

Woolworths invested in VYRE Unify in order to create a new "enterprise 2.0" product management portal, in order to manage its over 50,000 products and their corresponding images and copy and to re-purpose this information to its multiple sales channels.

 

A case study on the Woolworths project will follow soon.