VYRE Company - News

Come and see us at mediaPro, 2 & 3 Nov

25.08.2010 16:23

We will be exhibiting at mediaPro this year together with our partner Wave2 Media Solutions. The show takes place on 2 & 3 Nov at Olympia 2 and our stand number is 87.

The mediaPro 2010 exhibition and seminar programme is about delivering effective integrated communications across digital, social and print media for marketers, brand managers, agencies and the media.

Free Registration

Register now for FREE fast-track entry on the day. 

Meeting Request

You can email us now at sales@vyre.com to arrange a meeting with us during the show. This will ensure we can dedicate all the time to you necessary to discuss your needs.

Product Launch

We will be launching our new Brand Asset Management Solution OnBrand

So come and see us on stand 87 to see how our latest bundle of joy can make your marketing activities more efficient for less money. 

Presentations at mediaPro, Digital Marketing and Production Theatres

We will be giving two speaker presentations at mediaPro:

  1. "Protecting brand compliance in a global, multi-media environment", Stuart Dickinson, Creative Director, FutureBrand & Martin Cook, Product Manager, VYRE - Digital Marketing Theatre, 13:45 to 14:10, 2 Nov

    The enormity of operating in a multi-media and global environment means that there are increasing pressures to protect the brand while at the same time empowering and enforcing local marketing teams to use the assets to generate higher sales. There are multiple issues with managing brand identity and compliance such as increased spending for new channels and non-compliant marketing assets that are harmful to the brand and its recognition. A large amount of time is also wasted duplicating and searching for logos and other brand related media. VYRE’s new OnBrand application provides a flexible and easily configurable solution that addresses many of the issues above. Our presentation will provide an overview of typical problems and how we tackle them with OnBrand. We will also have one of our key partners FutureBrand giving a short talk on how they have adopted the solution to provide a service to their clients.

  2. "Empower sales and marketing teams to bring down multi-channel costs", Chris Hodges, Managing Director, Wave2 Media Solutions & Martin Cook, Product Manager, VYRE - Production Theatre, 13:45 to 14:10, 3 Nov

    In this multi-channel environment we are constantly repurposing information for the web, mobile and print, for both internal and external audiences. Additionally print is a costly medium to design, produce and distribute and although new channels are increasing in prominence print is still very popular with consumers. Our presentation will show how a single solution delivers on the promise of cutting costs for print and web creation by providing a central repository of master content that can then be repurposed to multiple channels. We will also discuss with examples how to increase consistency of content and brand compliance. How to transfer the print design process online, to enable non-technical staff to localise marketing collateral and how to speed approvals and distribution of final print artwork.

VYRE Clients

VYRE clients include: Diageo PLC, Nokia PLC, Virgin Holidays, Inghams, Oasis Community Learning, Queens University Belfast, ESPN STAR Sports, The Society of London Theatre, Blink Productions, The AAT and IMG Media Group.

More information on our customers as well as customer case studies are available at http://www.vyre.com/company/customers/

 

We look forward to seeing you at the show.

 

The VYRE Marketing Team

marketing@vyre.com
www.vyre.com
tel: +44 (0) 20 7749 1800
fax: +44 (0) 20 7749 1801