VYRE Company - News

New case study available: Zoggs - A Digital Asset Management Solution

24.08.2011 10:37

Zoggs are a rapidly growing SME with an ever-expanding global presence. Founded in Australia in 1992, Zoggs are a renown swimwear brand, best known for their goggles. Zoggs distribute in forty markets globally and rank amongst the best of the best in both the Swim and Leisure markets - particularly in Australia and the UK.

International sales doubled over the past two years dramatically increasing the volume of assets being sent out daily to agencies, distributors and designers across the world. This presented Zoggs with the challenge of maintaining a strong, consistent global brand vision whilst satisfying this ever-increasing demand of asset distribution. Streamlining the time consuming and arduous system of disseminating marketing materials to agencies and distributors became a top priority alongside version control and effective repurposing of assets such as guidelines, press releases, stationary, videos etc were also key issues proving difficult to maintain.

After an evaluation process, Zoggs chose to invest in On Brand, the out of box system from VYRE. On Brand met all their key requirements providing them with a cost effective, simple and easy to use DAM/BAM to elegantly replace a number of existing and out of date systems. In addition, investing in On Brand provided Zoggs with a fully managed service, that is both proven and scalable.

Full details of all the benefits delivered to Zoggs can be found in the case study.