VYRE Company:News

Solutions - MRM - Collaboration


Collaboration

Looking to build a brand community that inspires great work? The addition of social tools to marketing resource management tools is a great way to fulfill this aim; and also provides a range of tools to speed collaboration and approvals.

 

What the clients say....

"The inclusion of social web features in a marketing efficiency solution is crucial to the adoption of these business critical tools. I would encourage brand managers to use social web to give users ownership of content and freedom to express their views. As reward you will get a brand community that drives creative excellence to impact the brand positively at all levels."

External BAM consultant, Major Telcom

The VYRE Commitment

VYRE Unify offers all the tools you need to collaborate in any environment. They are pre built and out of the box; offering speed of implementation whilst maintaining a high level of configurability. By working in partnership with the VYRE team you will also be able to call on a wealth of experience to guarantee the successful introduction of social features.

Key Features

  • Blogs - A great opportunity for brand leaders, champions or just people with an opinion to share their thoughts, inspire and educate.
  • Wikis - Share the burden of content creation by allowing the easy creation and editing of any number of interlinked pages.
  • Instant Messaging - Realtime text-based communication over the internet, reinforces community relationships and speeds collaborative working.
  • Forums - Online discussions for interest groups; or even added to company sites to encourage debate and engagement.
  • RSS - Web feeds are a great way of communicating news as it happens.
  • Rich Media -  the addition of video, audio, flash presentations are highly visual,  increase site stickiness and encourage commenting and debate
  • Comments, Reviews and Ratings - instant feedback from the community and a great way to get unbiased advice.
  • Polls - fun and interactive and keep users returning to the site.
  • Surveys - Detailed analysis of opinions, collected online and published to the community to encourage debate and education.

The VYRE Commitment

By working in partnership with your marketing teams, we will ensure you receive the best practice advice to deliver the successful introduction of collaboration to your marketing environment.

Collaboration - Add on Module Options

Additional modules can be added to your collaboration tool at any time, here are a few suggestions.. 

PIM & Multichannel

Manage product information centrally and create a single point of truth, from which content can be re-purposed to multiple channels.		Brand Asset Management
Store, manage and transform brand asset centrally and manage the rights, access and brand guidelines linked to assets.
Marketing Performance
Increase the transparency and visibility of marketing activities and performance with personalised reporting tools.		Creative Production Management
Automate processes (including planning, working and approvals with agencies) associated with creative production cycles for marketing programs, campaigns and product launches.