We held our Seminar Event: Driving Marketing Efficiencies and Successful Project Implementation last week, where we had VYRE client Virgin Holidays as our flagship multi-channel management case study. Virgin Holidays have dramatically cut the costs of their brochure and content production and were talking about their experience.

IndigoBlue, leaders in the world of Agile Project Management talked about the large scale and successful deployments for clients such as IPC Media, the Guardian Unlimited and Specsavers.

And Frans Riemersma, author of the highly received book "Marketing Resource Management; The noble art of getting things done in marketing. Efficiently.", was drawing on his enviable expertise at MRMLOGIQ where he has worked with clients such as Unilever, Carlsberg, IKEA, KIA motors, and Bayer to present 10 Easy Steps to Optimising Marketing Performance.

We recorded the presentations on Friday and these will soon be available on the VYRE site. But we have already uploaded the PowerPoint presentations for you:

MRMLOGIQ - Frans Riemersma - 10 Steps to Optimising Marketing Performance

IndigoBlue - Rob Smith - Agile Development in Practice 

The Virgin Holidays case study presentation Supporting the Evolutionary Life Cycle of Digital Information will be uploaded to the VYRE site within the next couple of weeks.

We will be doing these Seminar Events on a quarterly basis and the next one is scheduled in for the end of September. More details will follow soon.