White Papers
The main focus of this document is to provide examples of how social web patterns and services can be used within companies to empower employees and improve efficiency.
A couple of years ago innovative minds revolted and started looking for ways to free themselves from the reins of email and information overload. The Intranet revolution had come and gone without any substantial impact, except for a long line of IT managers with empty wallets. But there was something brewing throughout online communities that, if applied to the enterprise, might be the next logical step in our journey towards a more efficient corporation that encourages debate and knowledge sharing rather than information silos.
This white paper gives an overview of the architecture of Unify, and the technology behind it. We'll show different strategies for deploying the system, how it can be extended and integrated. It is intended to help potential buyers to make a decision on whether Unify is a good fit for their technical needs.
In the following white paper we pose the question has digital asset management (DAM) hit the big time and reached a maturity point where it is considered strategically important to themassmarket. The business case is also examined with two case study examples from Diageo PLC and Virgin Holidays. Finally, best practice advice is offered to ensure the successful deployment of a DAM solution in current economic conditions.
You finally have the "green light" to develop a new web site and now you need to find a technology partner. But how ready are you to prepare and release a tender or RFP document? You may have some need gaps that should be filled before trying to find the right partner for your new Online presence. To provide a helping hand, the "Online" RFP Maturity Assessment tool has been created for exactly this purpose - to deliver a quick and effective assessment of how ready you are...
Indeed, in 2005, a leading analyst company was already predicting that by 2012, 75% of all application interfaces would be search driven. This growth is relevant to both consumer and business-to-business sites.
The risk that surrounds an IT project is high and none more so than on a content management project. Why? Well the nature of content management projects has changed.
The web is the only channel where you must manage through facts. How many people visited your Internet site today? How long did they stay there? Did they get what they came for and leave with a positive experience? These are basic questions that any business web team can answer. But now ask about the relevance of these questions and answers to the business itself? That is a more complex topic that requires a deep understanding of the business, the value chain within which the business exists, and the role of digital channels in that value chain.
So you’re going to start a major web development. Before you start, take a moment to consider what makes the difference between some web experiences and others. Some web sites seem to be well constructed and thought through, whereas others are somehow disjointed and lack critical information. The difference is in the development of a clear plan that integrates that company’s vision and strategy...
With the rapid proliferation of rich media content the interest in Digital Asset Management solutions has increased. However, increased demand also brings challenges: most notably, usability and the 'findability' of assets.
Social media is a recent phenomenon that is starting to challenge the operating models of many businesses. It provides a simple ubiquitous environment for consumers to share their views and ideas with each other. In doing so it creates an enormous opportunity for businesses...
Social media is a recent phenomenon that is starting to challenge the operating models of many businesses. It provides a simple ubiquitous environment for consumers to share their views and ideas with each other. In doing so it creates an enormous opportunity for businesses...
